LG “enters” the metaverse, planning to produce TVs for distribution and NFT business

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2022-07-21 18:44:40

Metaverse and NFT have created a new way of interacting with consumers, convincing many tech giants to enter the field, LG is no exception.

LG “enters” the metaverse, planning to produce TVs for NFT distribution and business

Tech giant LG is the latest organization to jump into the metaverse through a trademark application for LG ART LAB being submitted. United States Patent and Trademark Office (USPTO) on July 19.

According to the application, LG plans to provide TV software for NFT issuance and trading, trading software, brokerage and digital asset management. In addition, there are crypto wallet payment services and software in the metaverse.

Prior to this announcement, LG released many NFT-related products. In May, the company partnered with media artist Refik Anadol to display NFT artwork on OLED TVs.

Not only LG, another Korean technology giant, Samsung, also continuously makes significant moves. From work launched Samsung Wallet digital wallet, built-in crypto wallet supporting Bitcoin and Ethereum ERC-20 tokens in high-end smartphone product lines since S10, to work NFT integration on smart TV and metaverse test.

Or the latest is that the big HTC has once again bet on Web3, launched a metaverse smartphone with integrated crypto wallet and NFT at the end of June. In general, it is very difficult to prevent the traditional big boys from entering the NFT and metaverse game this year.

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