Chipotle Launches “Buy the Dip” With $200,000 Crypto Rewards

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2022-07-28 01:09:40

Mexican-style fast food restaurant chain Chipotle is offering a $200,000 crypto reward for those who participate in the game “Buy the Dip”.

Chipotle Launches “Buy the Dip” With $200,000 Crypto Rewards

According to the announcement, Chipotle invites customers to try their luck through online games “Buy the Dip” from now until the end of National Avocado Day (July 31).

The chain will give $45,000 in Bitcoin (BTC), $10,000 in Ether (ETH), $13,750 in Solana (SOL), $14,250 in Avalanche (AVAX) and $14,250 in Dogecoin (DOGE) for the 516 lucky winners. About 700,000 other people will be given free food vouchers.

Prizes with cash value from 1,250 USD to 35,000 USD will be deposited into the account Coinbase of the winner. Chris Brandt, Chief Marketing Officer of Chipotle said:

“We wanted to build the next generation of Chipotle by connecting with the Web3 community. We are happy to be a part of the positive efforts for crypto.”

This is not the first time the restaurant chain has been involved in a crypto-related move. On April 1 of last year, Chipotle gave away $100,000 in Bitcoin to celebrate National Burrito Day. The user has 10 attempts to guess a valid six-digit password. If lucky, participants will win $25,000 BTC each.

By the beginning of June this year, Chipotle Officially Accepts Cryptocurrency Payments through the platform Flexa. There will be 3,000 Chipotle restaurants in the US including 98 cryptocurrencies as payment options.

Other major fast-food chains have made similar moves. For example, Burger King has partnered with Robinhood to reward customers with BTC, ETH and DOGEMcDonald’s giant released a collection of 188 NFT to celebrate 31 years of establishment in the Chinese market.

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